Adhese consists of a simple and scalable architecture that is designed to serve large amounts of requests in volatile environments, without giving up realtime control and reporting.

Driver's seat

The complicated logic of trafficking ads, checking uploaded files, providing planning information, generating reports and much more, is handled by an enterprise web application hosted at Rackspace.

The application provides our users with a secure and stable environment for managing campaigns through Adhese. Direct control over the different adservers of each client as well as all reporting, customer access, planning and management run through this central point.

Each set interval or each event in the planning and trafficking programs can trigger individual or partial updates of the adservers, usually setup at a strategic location, and independent from the management application.

Daily backups assure ease of mind and Rackspace's 100% uptime is a great garantuee.

Traffic eaters

Ads are usually served in chaotic environments, where traffic increases all the time, and scalability is not just a luxury. Advertising revenues are vital for most websites, so downtime is no option, and every campaign should always run.

Stability, speed and scalability is what we have in mind when we think adservers. And that's exactly why we at Adhese decided to make them commodity.

The live adservers provided by Adhese can be setup anywhere our clients need them. They use the world's most stable webserver, Apache, and need no special software installed.

According to a client's volume and geographical position, the ideal setup is selected, be it with the clients hosting partner or with an Adhese partner.

For optimal scalability, a new adserver can be added to the configuration in a few minutes.